Category Archives for "Podcast"

Daily Dose: Shifting to Priority-Based Selling

By Scott Sambucci | October 7, 2021

  One of the biggest sales mistakes most startups, especially ones selling enterprise solutions and targeting Above-the-Line executives make, is that they don’t focus on their prospect’s PRIORITIES.  Instead, most startups make their outreach and pitches all about their PRODUCT – “Hi NAME – I’m contacting you because I would like to give you further […]

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Ep 127: How to Successfully Tell Stories That Get Customers Excited to Buy: A Conversation with Stephen Steers

By Scott Sambucci | September 27, 2021

  In this episode of the Startup Selling Podcast, I interviewed Stephen Steers. Steers Consulting Group is a global training and consulting company helping Entrepreneurs, successfully tell stories that get customers excited to buy. They don‘t teach you sales in school. They don‘t teach you how to be confident. They don‘t teach you how to […]

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Ep 126: Tackling Climate Change with Pivots, Step Functions, and The Mom Test: A Conversation with Zach Stein

By Scott Sambucci | September 20, 2021

  In this episode of the Startup Selling Podcast, I interviewed Zach Stein. Zach is a multi-time founder and is currently helping lead Carbon Collective, the investment platform that makes climate impact investing = smart investing.  Zach lives in East Bay, CA.  Some of the key topics and questions that we covered in this podcast […]

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Ep 125: Prospecting Narcissism, Asking For Permission & Painting Houses: An Interview with Jason Bay, Blissful Prospecting’s Chief Revenue Officer

By Scott Sambucci | September 13, 2021

  In this episode of the Startup Selling Podcast, I interviewed Jason Bay. Jason is the Chief Prospecting Officer at Blissful Prospecting. He helps reps and sales teams who love landing big meetings with prospects—but hate not getting responses to their cold emails or feeling confident making cold calls.  A few of his clients have […]

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Daily Dose: The Startup Selling Running Your Demos Like a Boss! Framework

By Scott Sambucci | September 10, 2021

  When you’re a startup with the latest and greatest new product, there’s no shortage of interesting conversations. Everyone wants to see the new, cool thing you’ve built.  But every demo feels like a fireworks show – everyone’s excited, you get lots of applause when it’s over, then everything goes dark. Getting deals to move […]

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