1. 1
    Efficiency: The right effort on the right projects, focusing on business growth, not busy-ness growth.
  2. 2
    Speed: Speed to ask for help, speed to implementation and speed to learning what works and what doesn’t.
  3. 3
    Trust: We know that trust must be both earned and desired on both sides of every relationship.
  4. 4
    Celebration: We celebrate every success, no matter how big or small. Our wins and learnings are the foundation on which we build ourselves, our company and our lives.
  5. 5
    Transparency: To be honest with ourselves and to others. To ask a question when something is unclear. To admit we don’t know the answer.
  1. 6
    As-ising: Calling things as they are. To air grievances and frustrations when the exist in the spirit of building stronger relationships and better outcomes. To show gratitude when help is provided.
  2. 7
    Better: We may never be perfect, but we can always improve. Finished is the enemy of done.
  3. 8
    Forgiveness: We are human. We make mistakes. We forgive each other.
  4. 9
    Acceptance: Sometimes you win, sometimes you learn. We accept the consequences — both positive and negative — from our decisions and actions.
  5. 10
    Presence: If we’re here, let’s be here.


To help startups learn, build and grow through the free exchange of ideas, the development of actionable strategies and the implementation of both.


Our vision is that every company with a focused, principled team dedicated to solving important business and social problems will succeed in building, launching and selling their products in their chosen marketplace.

SalesQualia's Take CHAARGE Work Principles


We help Seed and Series A-funded enterprise technology startups build repeatable sales processes and predictable revenue through our Startup Selling sales coaching program. This is the only sales coaching program designed specifically for startup founders and their early sales teams.

Meet Our Expert Coaches

Scott Sambucci

Founder @ SalesQualia

TL;DR Bio:

  • 3x Head for Sales for B2b Startups, including Blend Labs (IPOed in July 2021)
  • Best-selling Author – Stop Hustling, Start Scaling
  • Helped  1000s of startups globally via coaching and workshops.

  • Clients acquisitions by top-tier tech companies including Box, Adobe, Discord, CultureAmp & Smartsheet


  • Growing from Founder-Led to Founder-Less Selling
  • Building & Implementing Repeatable, Scalable Sales Processes
  • Sales Team Hiring & Development

  • Team Performance, Metrics & Management

TL;DR Bio:

  • Action & Accountability Coach
  • 5+ years experience coaching B2B companies & startups
  • Experienced outreach & sales management


  • Action & Accountability Coach
  • Team Sprint-planning & Deliverables
  • Team task management

  • Project planning & pull-through

Amanda Newman

SalesQualia Action Coach

Meghann Misiak

The Path to President's Club

TL;DR Bio:

  • Founder at The Path to President's Club
  • Sales Strategist & Trainer for B2B Sales Teams
  • Help sellers identify the needed skills to get to the next level

  • Sales Coach at SalesQualia


  • Customer Discovery Calls
  • Managing the Complex Sale
  • Pipeline Management & Deal Qualification

  • Negotiation, Pricing and Getting to Yes

  • Account Management

TL;DR Bio:

  • Sales consultant & coach
  • 3x Head of Sales
  • 🚀 Top 100 Most Powerful Women in Sales 🚀

  • @SalesTipsTok

  • Founder @ Sales Team Builder
  • Top-of-Funnel Sales Coach at SalesQualia


  • Outbound Prospecting
  • Objection-Handling
  • Leveraging LinkedIn

  • Sales Development

Leslie Venetz

Sales Team Builder

Stephen Steers

Steers Consulting Group

TL;DR Bio:

  • Storytelling & Speaking Coach
  • Globally-Recognized Workshop Facilitator for startup groups in Europe, Turkey and North America,
  • Startup Advisor and 3x Startup Team Member


  • Outbound Prospecting & Cold-Calling
  • Leveraging LinkedIn
  • Messaging & Selling with Emotion

  • Using Your Authority Voice

  • Time Management & Task Planning

TL;DR Bio:

  • Head of Operations @ SalesQualia
  • Senior Director Business Development and Client Services @ rezora (ReTech startup)
  • Program Manager @ CanopyBoulder Startup Accelerator
  • Mentor @ Boomtown Accelerator
  • Scrum Master Certified


  • Company Operations & Planning
  • Hiring and Talent Management
  • Project Management

Amy Cox

Operations & Programs

Meet Our Contributing Experts

Aaron Ross

Co-CEO At PredictableRevenue.com


  • Sales Operations 
  • Sales Team Management

Marylou Tyler

Chief Executive Officer at Strategic Pipeline


  • Prospecting
  • Outbound Strategies
  • Cold Call & Cold Email Strategies

Jason Bay

Chief Prospecting Officer at Blissful Prospecting


  • Outbound Prospecting
  • Cold-Calling

Matt Cameron

Founder & CEO @ SaaSy Sales Sales Leadership


  • Sales Operations
  • Sales Team Management

Patrick Campbell

Founder & CEO at ProfitWell


  • Pricing Strategies
  • Product & Feature Development
  • Value-based Selling

Amy Volas

Founder & CEO @ Avenue Talent Partners


  • Sales Leadership Hiring 
  • Sales Team Compensation
  • Sales Team Management

Todd Caponi

The Transparent Sales Leader


  • Pricing & Negotiation
  • Sales Leadership

Jen Spencer

Vice President, Sales and Marketing at SmartBug Media


  • Content Marketing
  • Marketing Content Development

Ernest Owusu

Senior Director, Sales Development @ 6sense


  • SDR Team Hiring
  • SDR Team Development
  • SDR Compensation

Peter Cohan

Founder at The Second Derivative - Great Demo!


  • Product Demos
  • Lead Qualification

Seth List

Head of SDR-as-a-Service at Predictable Revenue


  • Sales Development
  • Sales Team Hiring

Dev Basu

CEO of one Canada’s Fastest-Growing Demand Generation Agencies


  • LinkedIn Ad Strategy
  • Generating MQLs & SQLs

Ken Okazaki

Video Marketing Strategist at Oz Media Global


  • Using video for content marketing and lead generation
  • Social Media Marketing

Jacob Fernandes

Video Sales Trainer at Vidyard


  • Using video for Lead Generation, Outbound Emails, Active Deals & Customer Success.

Mark Colgan

Co-Founder & CRO at Speak On Podcasts


  • Lead Research & Data Enrichment
  • New Customer Onboarding


Featured Appearances

Financial Times
Bureau of Digital
LendIt Fintech
The Seller's Journey
Nice Guys on Business
Seaworthy Podcast
Startup Sales
Business Insider
Lean Startup Company
Enterprise Podcast Network
Beer, Beats, & Business
School for Startups Radio
Elite Entrepreneurs

Check out my new book!
Stop Hustling, Start Scaling