Category Archives for "Podcast"

Ep. 25: Content Selling vs Content Marketing, The Amway Hack for Webinars & Value-Based Pricing: An interview with Christien Louviere

By Scott Sambucci | November 3, 2016

Christien Louviere is a Brand Coach and the Managing Partner of SellPersonal where he helps CEOs fix their marketing problems. Christien hosts the “SellPersonal Podcast” where his guests have included Tucker Max, David Williams, David Hornik and Kyle Porter. In this episode, Christien and I talk about marketing strategies for startups, and frequent mistakes that […]


Ep. 24: Selling a $40,000,000 Gulfstream Online, Negotiating with Vendors & Surviving Cancer: An Interview with Gina Danford [Podcast]

By Zeeva Viola | October 19, 2016

About this episode: Gina Danford is a business coach and owner of Red Zebra Coaching. We talked about the operational and tactical facets of running your business – working with vendors and customers, knowing your numbers and cash flows needs, joining trade associations, books worth reading, hiring slowly and firing quickly, and reading contracts and partnership […]


Ep. 23: Capital-Raising, Avoiding “Legal Debt” & Going From Idea to MVP: An interview with Chris Combs [Podcast]

By Scott Sambucci | October 12, 2016

About this episode: Chris Combs is the Co-founder & COO at LinkSquares. In this episode, Chris talks about his experience raising capital for his various startups, how to avoid “Legal Debt” and specific strategies Chris used to go from idea to salable product at LinkSquares.   Subscribe to the “Startup Selling Podcast: Talking Sales with Scott […]


Lincoln Murphy on Customer Success & Your Customer’s Desired Outcome [podcast]

By Scott Sambucci | June 7, 2016

“Desired Outcome is the Key to Customer Success.” -Lincoln Murphy Lincoln Murphy helps you make your customers wildly successful. He is a Growth Strategist at Sixteen Ventures and a Growth Architect at Winning by Design(TM). Many people, myself included, consider Lincoln to be a heavyweight in the SaaS and startup world. There’s no one better when […]


Grab a stopwatch for your product demos: The Monday AM Sales Challenge

By Scott Sambucci | April 17, 2016

My big focus this month is helping you to plan, deliver, and execute on “The Big Meeting” – you know — that Big Demo, that Big Sales Presentation – the critical meeting early in your sales opportunity that moves your prospects from “sounds cool” to “let’s get serious” sales opportunity. The last couple of weeks, I’ve […]