Tag Archives for " Sales Strategy "

Mar
21, 2016

The Friday Four: Pricing strategy, Satisficing, Status Quo & Procurement departments

By Scott Sambucci | March 21, 2016

After one week hiatus, I present to you Installment #7 of “The FridayFour.” Want to get The Friday Four sent right to your inbox? 1 – Why your pricing strategy is killing your business I learned from the master this week. Check out my podcast Interview with Patrick Campbell, co-founder and CEO at PriceIntelligently. Patrick […]

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Feb
18, 2016

The Friday Four – Revenue Acquisition Portfolio, Team Selling & more…

By Scott Sambucci | February 18, 2016

Four (4) not-so-random ideas to help you find customers, grow revenue & build your sales process…  Enjoy. 🙂 1 – Revenue Acquisition Portfolio Check out the latest Startup Selling podcast episode in which I cover this topic. Time is your most scarce resource, which means that you have earn the right risk-adjusted return on your time investment […]

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Feb
11, 2016

The Friday Four: 4 sales ideas you can use right away

By Scott Sambucci | February 11, 2016

Four (4) not-so-random ideas to help you find customers, grow revenue & build your sales process…  Enjoy. 🙂 (BTW- if you’d prefer to sign up for your own personal installments via email, click here.) 1 – No product demos on the first call What the prospect is thinking: “Once I see the product, then I’ll know […]

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Feb
03, 2016

Startup Selling Podcast: Box.com’s Melanie Wong on Prospecting for Big Customers, the 7-Touch Rule & Working with Aaron Levie

By Scott Sambucci | February 3, 2016

If you’re selling to the enterprise, you HAVE to check out my Startup Selling podcast interview with Melanie Wong. Melanie is a large accounts sales manager at Box.com and she is fantastic. I learned a TON from her. I’ve already received messages from listeners on this episode: Dear Melanie: Just heard your podcast with Scott. […]

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Quit blasting emails. Force concentration instead.

By Scott Sambucci | February 2, 2016

“A startup is not a smaller version of a large company.” – Steve Blank This goes for the sales funnel. Sure, at a large company with an established market, target segment, and known process – the marketing team can blast out 3000 emails to find a few qualified leads for the sales team to convert. […]

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