All Posts by Scott Sambucci

Jun
10, 2020

Ep. 91: Sales Enablement: Which, When and How to Use Content in Your Sales Process – A Conversation with Carson Conant

By Scott Sambucci | June 10, 2020

In this episode of the Startup Selling Podcast, I interviewed Carson Conant. Carson Conant is the CEO and Founder of Chicago-based sales enablement solution provider Mediafly. Having grown up in an entrepreneurial family, Carson is no stranger to the challenges and rewards of building a company from the ground up and assembling a brilliant team […]

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Jun
03, 2020

Finding Customers Through Your Network…

By Scott Sambucci | June 3, 2020

It is rarely going to be a first or second-level connection. You will probably need to work through several layers. For example, if you are selling a financial technology product for equity analysts and have a friend who is a trader at a hedge fund, you’ll need to go two or three layers deep to […]

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Jun
02, 2020

Ep. 90: SaaS Growth – Sales vs Self-Serve, Internal Realities & Impact Areas: An interview with Aaron Krall

By Scott Sambucci | June 2, 2020

  In this episode of the Startup Selling Podcast, I interviewed Aaron Krall. Aaron Krall helps SaaS companies drive more leads, convert more users, and accelerate growth. His proven, done-for-you systems and frameworks have increased conversions, automated sales, and reduced churn for companies like Reply.io and IBM. Aaron also runs the largest SaaS community in […]

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May
27, 2020

Ep. 89: From Sales Productivity to Cold-Emailing Steve Jobs: An Interview with Jim Benton, CEO at Chorus

By Scott Sambucci | May 27, 2020

  In this episode of the Startup Selling Podcast, I interviewed CEO at Chorus, Jim Benton. Jim joined Chorus.ai as CEO to bring Conversation Intelligence, the fastest-growing category in sales technology, to the masses.  As a former Co-Founder of ClearSlide and CEO of Apollo, Benton’s career is defined by revenue generation and applying the voice […]

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May
26, 2020

Finding the Sales Flow Again

By Scott Sambucci | May 26, 2020

How do you get back into a flow after time away from an important project or initiative? I see it all the time sales. A company founder or a sales team finds the flow with a regular prospecting or product demos or working their sales pipelines every day. There’s magic in the consistency of the […]

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