All Posts by Scott Sambucci

“I’d like to import 100,000 records as test”

By Scott Sambucci | January 2, 2012

Stop right there and send a contract. You know this lead – his budget is tight, however he’s been forthcoming about this in your conversations so far, so you constructed a purchase program that works for his budget. He’s verbally acknowledged that he can make it work. But, he went a little cold and quiet, […]


5 Questions to Ask on Every Sales Call

By Scott Sambucci | January 1, 2012

Have some courage – you’re allowed to ask questions. It’s a conversation, not an interrogation. 1. How do you mean? (courtesy Brian Tracy) Prospects will tell you all kinds of things on a call – much of it won’t make sense.  Ask this question to clarify what they’re thinking so you can be 100% sure […]


Good enough. We’re launched.

By Scott Sambucci | December 31, 2011

The decision is made – we’re now officially live. (Of course, we’ve been hit with our first technical slowdown – the dreaded Windows mandatory update just as I sat down to write this post. Such is life.  :–) 5:48am, New Year’s Eve, after reading Seth Godin’s post – “Chance of a Lifetime” and now listening […]

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