All Posts by Scott Sambucci

The Scale-Up Stage of your StartUp

By Scott Sambucci | September 3, 2019

“Whether a startup leverages investor capital or reinvests its own cash flow, once repeatability is established, the startup is ready to work toward scalability. Think of this as the 10x growth outcome—with the first step going from $1,000,000 ARR to $10 million ARR (and beyond)!  In the scale-up stage, startup founders encounter a new set […]

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The New Path Forward: Your Sales Process

By Scott Sambucci | September 2, 2019

“By now, you’ve probably identified a couple of places where your startup is struggling right now. Maybe you’re in the start-up stage, but you’ve found yourself fixated on hiring a sales team before landing your first ten customers.  Maybe you’re pushing toward $1,000,000 ARR in the next 12 months but your strategy depends solely on […]

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The Ramp-Up Stage of your StartUp

By Scott Sambucci | August 29, 2019

“The key objective of the ramp-up stage typically is all about reaching $1,000,000 in annual recurring revenue (ARR). This is the benchmark that most venture capital investors use for considering a series A funding round. Whether or not a startup is seeking outside funding, growing revenue to the $1,000,000 ARR threshold is a key measure […]

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What Problem Are You Solving with your StartUp? #2

By Scott Sambucci | August 27, 2019

Have you ever had a conversation with new prospects and feel like you’re talking past your customers, not talking with them?  They’re trying to tell you about their business and their problems, and you’re focusing on your product and how it works. When you’re focusing on your product, you’re a hammer looking for a nail. […]

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What Problem Are You Solving with your StartUp? #1

By Scott Sambucci | August 26, 2019

“When I first speak with a startup entrepreneur or CEO, I like to ask, “What problem are you solving?” Frequently, the answer I get is all about their product. They’ll tell me about the market that they’re addressing or what they built it on—whether that’s a Java framework, or Ruby on Rails, or something else—and how it works. Their answer is all about the product, not the problem. 

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