This is Part 4 of our series – First Principles for Startup Founders In this episode, Scott talks about why ACTION is essential to learning when it comes to your startup’s sales and GTM process. Ideas are great, implementation is better. Because that’s the ONLY way you know if your idea is any good, […]
VIEW POST
Bocar is a thought leader within the GTM landscape, being a Sales Coach at the Harvard Business School, revenue.fyi, and scalingto100.com. He was an early employee at Hootsuite, starting as a sales rep, pre-revenue, leading multiple GTM teams throughout its growth to $150M+ ARR, 1500+ employees and ~$300M in funding. Since then, his roles have […]
VIEW POST
Jeff Bajorek works with B2B sales teams to maximize performance by reframing their approach, their selling skills, and their mindset around their purpose. He helps them rethink the way they sell by reminding them of what needs to be done, showing them how to do it, and then making them believe they can. When he’s […]
VIEW POST
This is Part 3 of our series – First Principles for Startup Founders In this episode, Scott focuses on the principle: “No one cares about your product.” In this episode, Scott talks about a very basic principle that might be one of the most obvious once you hear it, but is often most difficult for […]
VIEW POST
This is Part 2 of our series – First Principles for Startup Founders In this episode, Scott focuses on the principle: “Sales is an everyday activity.” Booking booth space at a few industry conferences… Outsourcing your lead gen work to an SDR firm to batch and blast your market… Paying a marketing firm thousands of […]
VIEW POST