Using Price to Qualify Your Prospects

By Scott Sambucci | March 29, 2021

“You can use the “price question” to then qualify the person and the situation to know whether or not there’s urgency, whether or not there’s budget, and whether or not that person has influence or authority to solve the problem. 

If a prospect asks you directly about price, and insists that you give them an exact number, “I have to know the price”—and you absolutely need to have more information to answer the question, then that means you’re dealing with a buyer vampire.”

[Excerpt from my book – “Stop Hustling, Start Scaling.”]

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