Confirm-Ask-Explore Framework

Confirm-Ask-Explore Framework

By Scott Sambucci | November 25, 2019

“Before showing your product in the business demo, make sure to collect all your findings and gain agreement from the attendees. This is where you can apply the Confirm-Ask-Explore framework. Start the product demo by confirming the needs and desired outcomes from your prospect, asking questions during the demo to create engagement and check for acceptance, and exploring the next steps of the sale so that the demo is never a stall point in your sales process.”

[Excerpt from my new book – “Stop Hustling, Start Scaling.”]

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