Ep. 155: Building Your Startup’s Minimal Viable Business Motion & Saying No to Disney – A Conversation with Bocar Dia, Managing Director at Forum Ventures

By Scott Sambucci | April 6, 2023

Bocar is a thought leader within the GTM landscape, being a Sales Coach at the Harvard Business School, revenue.fyi, and scalingto100.com. He was an early employee at Hootsuite, starting as a sales rep, pre-revenue, leading multiple GTM teams throughout its growth to $150M+ ARR, 1500+ employees and ~$300M in funding. Since then, his roles have been to consistently build out new revenue growth engines from the ground up.

As Managing Director at Forum Ventures, Bocar supports early-stage founders in establishing their target customers, gaining rapid traction, and establishing sales motion in the early days of a startup.

Some of the topics that we covered are:

• How to build a successful Go-To-Market Motion.
• Launch Partners and Design Partners 
• How to reach your funding goal.
• Importance of Founder-Led selling for early startups 
• Importance of building an MVB (Minimal Viable Business) Motion

Thanks so much for listening! Tell a friend or ten about The Startup Selling Show, and please leave a review wherever you’re listening to the show.

Links & Resources: 

Website: https://www.forumvc.com/

LinkedIn: https://www.linkedin.com/in/bocardia/

Twitter: https://twitter.com/mrbocs

Blog: https://scalingto100.com/about/

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Thanks so much for listening! Tell a friend or ten about The Startup Selling Show, and please leave a review wherever you’re listening to the show.