All Posts by Zeeva Viola

How do you write a script for outside sales?

By Zeeva Viola | May 31, 2017

Question: I’ve just started going out and seeing customers and realised that I need a script to maximise the information that I gather from them before I move on to talking about the product. There are so many questions that can be asked, in so many different orders? How do I cope with customer variations. […]

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Episode 33: The Right Way to Set up your Partnership, Reseller & Affiliate Strategy: An Interview with Jen Spencer

By Zeeva Viola | May 31, 2017

About Allbound: Problem & Solution Definitions: Channel Partners vs Referral Partners vs Co-Marketing Partner vs Reseller vs Affiliates Listen to the episode here: Even better, why not subscribe to the “Startup Selling Podcast: Talking Sales with Scott Sambucci” on iTunes? CLICK HERE TO SUBSCRIBE TO THE STARTUP SELLING PODCAST ON ITUNES When should I start […]

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How can I prove my sales ability to a potential employer if I don’t have a sales background?

By Zeeva Viola | May 30, 2017

Question: How can I prove my sales ability to a potential employer if I don’t have a sales background? Answer: Develop and document your sales ability first. Then you’ll have it easy proving it. Ten ideas to get you started: 1.Document selling scenarios for yourself. Think about times when you have to influence others – […]

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I’m new to SaaS sales and I am seeking advice on how to best find/contact IT managers and their respective IT departments. How can I do so? #Q&A

By Zeeva Viola | May 25, 2017

Question: I’m new to SaaS sales and I am seeking advice on how to best find/contact IT managers and their respective IT departments. How can I do so? Answer: Are you sure that IT managers are the right people to contact for you product? In enterprise sales, there are four buyer types: Economic Buyer – […]

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I want to optimize the use of our contact lists in the long term: what is the state of the art for that? #Q&A

By Zeeva Viola | May 24, 2017

Question: I work in a very big company with dozens of products, we run many campaigns every year and I want to look at how best to share and manage these campaigns so that our customers aren’t contacted many times uselessly, or become “contact weary”. How? Answer: Add value every time you contact your list. […]

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