The Situation: Big meeting with a C-level executive at the top, top, top of the org chart. We’d been working with several operations managers to implement our software over the past nine months, and this meeting was set up to discuss how we might expand our work other business units. Lesson Learned: Confirm the meeting […]
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A friend forwarded an article to me last night – “10 things LinkedIn won’t tell you” – and having spent considerable time over the past year both using LinkedIn and leading workshops on how to use LinkedIn, I have a few thoughts… (Hint: I disagree with most of the article…) 1. LinkedIn is a “jobs site” […]
VIEW POSTThe Situation: Big meeting with a C-level executive at the top of the org chart. We’d been working with several operations managers to implement our software, and this meeting was set up to discuss how we might integrate other business units into our software. Lesson Learned: We should have previewed the room. No excuses here. […]
VIEW POSTLast night, I tweeted: And received this response: I consider myself a LinkedIn power user. I’m a Premium subscriber and keep LinkedIn open in my browser as part of my work flow – identifying customer development and sales prospects, researching people on a call invite I’ve never met, and connecting with new and old contacts […]
VIEW POSTLet’s look at two emotions that many customers, in both B2C or B2B sales, experience after a purchase – whether it’s new sport coat or a $1,000,000 enterprise software purchase. Buyer Remorse Consumers experiencing Buyer Remorse might ask themselves three types of questions types after a purchase: Emotional – How do I feel? Happy, relieved, […]
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