All Posts by Scott Sambucci

Startup Selling @ Stanford University Spending the day with Nordic country startups Teaching three sales models today: 1. The Q Framework 2. 4 Ps to Scalable Sales 3. Ramp to Repeatability: 4 Futures (Leave a comment and share this post if you want more details on these…)

By Scott Sambucci | April 28, 2017

Startup Selling @ Stanford University Spending the day with Nordic country startups Teaching three sales models today: 1. The Q Framework 2. 4 Ps to Scalable Sales 3. Ramp to Repeatability: 4 Futures (Leave a comment and share this post if you want more details on these…)

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My bonehead mistake & what you can learn from it… Yesterday, I did something REALLY stupid – I got emotional about a sale. It cost me, it cost the client and it’s not the way I want to run my business or be an example to others. My lessons learned: 1. Trust your prospect. 2. Trust your process. 3. Focus on value. 4. Use emotion? Yes. Get emotional? No. Most importantly to the client, I apologize for the action and for dimishing the time you invested in discovering our work together.

By Scott Sambucci | March 14, 2017

My bonehead mistake & what you can learn from it… Yesterday, I did something REALLY stupid – I got emotional about a sale. It cost me, it cost the client and it’s not the way I want to run my business or be an example to others. My lessons learned: 1. Trust your prospect. 2. […]

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The 7×1 Implementation Plan: A Simple Framework for Sales & Customer Success

By Scott Sambucci | March 3, 2017

The 7×1 Implementation Plan: A Simple Framework for Sales & Customer Success

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Using LinkedIn for Live Event Sales Leads

By Scott Sambucci | February 28, 2017

Is there a “right” way to use LinkedIn for sales leads? Using InMails vs Connection requests from live events and speaking opportunities…

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Sell First. Market Later. Why “Demand Gen” is a waste of time…

By Scott Sambucci | February 23, 2017

Sell First. Market Later. Why “Demand Gen” is a waste of your startup’s time… Think: Motive –> Metrics –> Message –> Method –> Marketing Too many startups worry about marketing and demand gen before they know how to sell their product. Focus on selling first, then the marketing will reveal itself.

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