All Posts by Scott Sambucci

The 7 x 1 Framework for Customer Success

By Scott Sambucci | March 6, 2014

“Just because you’re paranoid doesn’t mean they aren’t after you.” ― Joseph Heller, Catch-22 I’m a paranoid. I did a talk Monday night in San Francisco. When I got home, my wife asked me – “How was it?” I answered – “Why? What did you hear? Did someone say something bad on Twitter?” I try […]

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Two examples of how meeting planning paid off

By Scott Sambucci | February 25, 2014

I’m traveling this week visiting a very major client and initiating the sales process with future clients (a.k.a. “prospects”). The act of simple meeting preparation helped me enormously. Twice. Situation #1: Meeting on Wednesday with a potentially large client after several phone calls with an executive and his team. What I did: In looking at […]

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1 The 3rd Third – Creating solutions to client problems

By Scott Sambucci | October 25, 2013

In “Think Better: An Innovator’s Guide to Productive Thinking,” Tim Hurson discusses the concept of “wave thinking.” Examining a problem not once, not twice, but three times to determine a solution: 1st solution = obvious 2nd solution = more interesting 3rd solution = creative Ahhh… How about your client interactions? When you find a new […]

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