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“What’s the best way to convert sales leads from our trade show booth?”

Sep
05, 2017

“What’s the best way to convert sales leads from our trade show booth?”

By Scott Sambucci | September 5, 2017

“What’s the best way to convert sales leads from our trade show booth?”

Leave a Reply 14 comments

Anonymous - September 7, 2017 Reply

Scott – you talk about showing just a bit of your product, what about being a service based business?

Erica Salinas - September 19, 2017 Reply

Conference selling

<img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo' height='80' width='80' loading='lazy' decoding='async'/>

Startup Selling SalesQualia - September 6, 2017 Reply

Check this out Dan: http://salesqualia.wpengine.com/wp-content/uploads/2016/02/Conference-Tips-Ideas-90-Ways-to-get-more-from-your-industry-conferences.pdf

<img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo' height='80' width='80' loading='lazy' decoding='async'/>

Startup Selling SalesQualia - September 6, 2017 Reply

Check this out Dan: https://salesqualia.com/wp-content/uploads/2016/02/Conference-Tips-Ideas-90-Ways-to-get-more-from-your-industry-conferences.pdf

<img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo' height='80' width='80' loading='lazy' decoding='async'/>

Startup Selling SalesQualia - April 17, 2018 Reply

Hey Allison Cohen De Paoli! Here you go: https://scottsambucci.lpages.co/90-tips-conference-selling-strategy/

<img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' data-src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' data-srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo lazyload' height='80' width='80' loading='lazy' decoding='async' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' style='--smush-placeholder-width: 80px; --smush-placeholder-aspect-ratio: 80/80;' /><noscript><img alt='' src='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=80&d=mm&r=g' srcset='https://secure.gravatar.com/avatar/2dfa9db5467141e83c634857a1094bcd?s=160&d=mm&r=g 2x' class='avatar avatar-80 photo' height='80' width='80' loading='lazy' decoding='async'/>

Startup Selling SalesQualia - April 17, 2018 Reply

Hey Ethan Anderson! Here you go: https://scottsambucci.lpages.co/90-tips-conference-selling-strategy/

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Startup Selling SalesQualia - April 17, 2018 Reply

Hey Staffan Backman! Get it here: https://scottsambucci.lpages.co/90-tips-conference-selling-strategy/

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Startup Selling SalesQualia - April 17, 2018 Reply

Hey Henri Maramis! Here’s your guide: https://scottsambucci.lpages.co/90-tips-conference-selling-strategy/

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