Category Archives for "Sales Tip of the Day"

How to run successful pilots

By Scott Sambucci | October 22, 2018

Build a PIT Crew – A Project Implementation Team Most of all, get your customer ACTIVELY involved – give them JOBS to do… Not just “oversight…” Not a “committee…” Not “an advisory board…” Think ACTION & IMPLEMENTATION.
 Think about a race car team – YOU are the driver of the car, racing around the track, […]

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Finding Customers At Conferences

By Scott Sambucci | August 25, 2018

You need not attend. Simply go to the event website and find the speaker and attendee list. These people are inherently biased towards buying your new product. Why? Because they care enough about their jobs and professions to travel and interact to develop and share new ideas. (Not always the case, but more times than […]

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